Katherine Vanda is a creative and strategic communications expert with more than 15 years of PR, event and influencer marketing experience in the health, travel, business, food and lifestyle spaces.

Katherine loves to explore working methods that further collaboration.

Katherine has a love for the world and the people in it. Clients appreciate her dedicated approach, great attention to detail and to the relations she cultivates with them. 

Over the course of her career, first in agency settings and now as a consultant, Katherine has successfully led major mandates for companies across a wide range of industries, including Qatar Airways, Novartis, Boston Pizza, Nutella, Canadian Tire, Sun Life Financial, AMEX, TELUS Health, Nature’s Path, and Tostitos. She notably served as publicist for the Banque Scotia 21k de Montréal, a charitable project that was especially close to her heart. Accustomed to working with English Canadian teams, she has built strong and lasting relationships with a wide variety of stakeholders.

More recently, she led public relations for FoodBytes! by Rabobank, overseeing an international team to give the event global visibility. She also managed the marketing and communications strategy of Distillerie 3 Lacs for several years.

Katherine holds a Bachelor of Business Administration degree in Marketing from HEC Montréal and pursued her second degree at McGill – a Graduate Diploma in Public Relations. Katherine’s ability to forge strong professional relationships led her to start her own practice. Based in Quebec, Katherine is perfectly bilingual and like any self-respecting Montrealer, crazy about food. She is also obsessed with travelling and has lived in Finland, France and Bolivia.

Areas of expertise:

• Public relations
• Media relations
• Content writing
• Project management
• Event planning
• Influencer relationships


 
« Katherine Vanda was an integral part of our external project team and provided both French and English copy solutions in a timely manner. Her copy was on point and written within very fast timelines. She was able to quickly understand the challenge and provide plain language copy solutions that were relevant and effective and improved our Client experience. »
— Mary Jane Turcotte | Manager, Creative Services, Client Solutions | Sun Life Financial